AI Insights · Timothy · July 2024
Top 5 Fashion Games in Europe Q2 2024
In Q2 2024, the top 5 fashion games in Europe showed varied performance trends, with strong downloads and active user metrics. Sensor Tower provides deeper insights.
In the second quarter of 2024, the top 5 fashion games on a unified platform in Europe exhibited diverse performance trends in terms of downloads, revenue, and weekly active users. Here’s a detailed look at how these games fared, based on data from Sensor Tower.
Left or right: Magic Dress up by ABI Games Studio saw significant downloads, starting strong with approximately 392K in early April and peaking at around 410K the following week. Despite a decline to about 144K in early June, the game ended the quarter with 193K downloads. Weekly active users exhibited a steady climb, starting from 926K in April and reaching approximately 1.3M by the end of June.
The Ink Shop - Tattoo Art ASMR from Bravestars Publishing showed impressive growth in downloads, beginning with 67K and surging to a peak of 487K in mid-May. The game maintained steady numbers, closing the quarter at 179K downloads. Revenue was minimal but saw a slight increase, peaking at $17 in the last week of June. Weekly active users also increased, starting at 53K and ending at around 592K.
Project Makeover by Magic Tavern, Inc. consistently performed well, with revenue hovering around $500K throughout the quarter. Downloads showed an upward trend, peaking at 198K in mid-May and maintaining strong figures, ending with 175K. Weekly active users remained relatively stable, averaging around 1.2M.
Hair Salon: Beauty Salon Game from Bravestars Games experienced fluctuating downloads, starting at 173K and peaking at 201K in early May. The game saw a decline towards the end of June, finishing with 98K. Revenue was modest, peaking at $580 in late May. Weekly active users showed stability, starting at 760K and closing with 774K.
Paper Doll: Fashion Dress Up, another title from Bravestars Games, had a steady download rate, starting at 162K and gradually declining to 76K by the end of June. Weekly active users remained consistent, averaging around 650K throughout the quarter.
These trends highlight the varied performance of fashion games in Europe during Q2 2024. For more detailed insights, visit Sensor Tower.
